Hawaii Tourism PR Disaster Creates a $2M Tourism Emergency
Most tourists who had traveled to the island of Maui fell in love with the small harbor tourist town of Lahaina. When the devastating wildfire tore through Lahaina, on the west side of Maui, the travel and tourism industry, tour operators, and resorts were quick to help in any way they could. Local helicopter companies from around the state stopped carrying tourists on sightseeing tours and delivered food and supplies to...
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